Kobe Bryant’s longtime agent, Rob Pelinka, has been announced the General Manager of the Los Angeles Lakers. Per the press release, Pelinka is ready for the challenges that lay ahead:
“I am beyond grateful to join the Lakers front office,” said Pelinka. “The Lakers are a gold standard for sports franchises in the world, so we all share a responsibility to pursue excellence in everything we do. Excellence is what the Lakers stands for, what Jeanie Buss and Earvin Johnson embody, and what Coach Walton demands from our players. That obsession for greatness is what will bring Lakers basketball back to a championship level. With Jeanie and Magic guiding the vision, I am thrilled to help architect the future. I am really excited to get to work.”
Pelinka spent the greater portion of his career as an agent to many players in the NBA. His most notable are Kobe Bryant who had this to say about the hire.
No one knows the business of basketball more than @robpelinka. I wish him & the Lakers much success as they bring winning bball back to LA.
— Kobe Bryant (@kobebryant) March 7, 2017
Just this season, Jeanie Buss took matters into her own hands and fired both of her brothers. She as well is excited to see what Pelinka will bring to the organization.
“We have worked closely with Rob for many years and have first-hand experience with his knowledge of the league and the business of basketball,” said Buss. “In our recent discussions, it was clear that he also shares our goal of returning the Lakers to being an elite NBA franchise. Together with Earvin and Coach Walton, I believe we are in a great position to bring winning basketball back to the Lakers.”
Buss hired Magic Johnson to take control of the basketball operations of the franchise. Johnson as well is a big fan of Pelinka:
“Rob’s knowledge of the NBA landscape and the CBA, as well as his relationships with GMs around the league, are invaluable,” said Johnson. “After running a successful sports agency and as someone who truly understands the inner workings of salary caps and player negotiations, he will bring the additional skills and experience needed in the Lakers executive office. Rob is a winner and the Lakers are fortunate to have him.”
