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nba viewership

2 Articles
Dec 25, 2025; San Francisco, California, USA; A view of the Christmas logo for the NBA before the game between the Golden State Warriors and the Dallas Mavericks at Chase Center.
NBA

NBA Ratings Off to Strong, Optimistic Start in 2025-26 Season

With the new year underway, the NBA hopes to sustain the momentum in surging viewership it has seen so far this season. The...

January 6, 2026
Jun 22, 2025; Oklahoma City, Oklahoma, USA; NBA Commissioner Adam Silver looks on during the first half of game seven of the 2025 NBA Finals between Indiana Pacers and Oklahoma City Thunder at Paycom Center.
NBA

Watching the NBA Has Become Too Costly, Confusing and Challenging

A date plenty of fans are anticipating is almost here. The 2025-26 NBA season tips off less than two weeks from now. That...

October 7, 2025