WNBA Marketing

2 Articles
WNBA

Fresh Feel Partnership, WNBA and Wave Sports + Entertainment

Entering its 26th season, the WNBA has seen its share of story lines in 2022. Fresh off the press: the need for increased...

WNBA

WNBA’s Ionescu Issue Defines WNBA Marketing

Since drafting Sabrina Ionescu with the first overall draft pick in the 2020 WNBA Draft, the New York Liberty, and the league at...